Introducing Press Kit Score

Introducing Press Kit Score (PKS) - a metric calculated by Pressdeck to reflect the quality and completeness of your press kit.

What is Press Kit Score

PKS is designed to give you a clear, objective snapshot of how strong your press kit is, so you’re not left guessing. It’s a holistic metric that evaluates the key elements journalists, bloggers, and partners actually look for when they land on your press kit.

That includes things like the quality and clarity of your "About" section, the variety and resolution of uploaded images (logos, product shots, screenshots, etc.), the presence of up-to-date contact details, and the overall organization and usability of your kit.

Learn more in our blog post.